Facebook is heaping focus on live video with an entirely dedicated tab for streams, which prioritizes in-the-moment broadcasts, so it’s no surprise to see that Twitter is fighting back in the streaming war with an integration between Periscope, its live-streaming platform, and the Twitter mobile apps.
If you haven’t yet discovered about the fact that Periscope is an app for Twitter by Twitter, it’s too late but now you know! Periscope is an app still under a lot of development but at least they have made it completely functional even with limited features as of now. Periscope’s rise to the top of the live-streaming video service is widely being seen due to its ease of use than depth of functionality. For a long time, Twitter hadn’t bought Periscope to the android environment yet. What made it happen? Competition. The Twitter-owned broadcasting app is finally stepping up its feature game. On Monday they also announced that it is now actually working real-time to make sure streaming on drones should also be a reality and hence the work is under progress for the same.
Responding to the growing demand of a permanent save feature in its livestreaming platform, Periscope announced a beta trial which sees the addition of #save to make users’ video broadcasts stay online forever. This puts the Twitter-owned app against Facebook’s very own platform ‘Live’ integrated within its 1.6 billion-strong social networking ecosystem.
Periscope has gone from being a startup to being acquired to rise in prominence within Twitter’s ranks as a major pillar of the company’s efforts to jump the queue to compete with others. Periscope to Twitter: How important is it to the businesses? Periscope has gone from being a startup to being acquired to rise in prominence within Twitter’s ranks as a major pillar of the company’s efforts to jump the queue to compete with others. It quickly launched on iOS and Android devices and is viewable on the Web. It became one of the first apps to debut on the Apple TV. New features have been rapidly added to the service, such as landscape support, web profiles, the ability to skip ahead in replays, GoPro video support, and viewing streams within tweets. Periscope, twitter’s live streaming service is now widely popular with even content producers at YouTube making use of it to hint their next videos etc. It has proven its value. Periscope announced that it has surpassed 200 million total live streams since its debut in March 2015. The app announced that it reached 100 million live streams in January, doubling its total within three months. Although these figures won’t include the streams viewed through Twitter app. Periscope's rapid growth is now all but important to Twitter's future.Periscope's user base was just 10 million as of August 2015, while Twitter was at more than 300 million.Periscope also helps Twitter stay in competition with other social media giants. Although, one of the first live stream apps to hit the market, now Facebook, Google, and Snapchat are into that space. Periscope’s acquisition is now vital for Twitter to stay in live streaming markets. The app is yet to find ways for monetization. If that happens, maybe we might see brands shelling out funds to advertise on the platform too. Some brands are already in the game with BMW using Periscope to promote the debut of their new model. While Twitter can rely on periscope, it’s now clear that the mobile video space is varying a lot. Facebook, Snapchat, YouTube connect from Google are all factors with which Twitter must contend using periscope in the coming months to stay popular.
Facebook Exec Mark Zuckerberg is currently ‘obsessed’ with livestreaming service which would enable users to live broadcast videos to families and friends.
T-Mobile CEO John Legere is very active on Twitter but occasionally he also switches to Periscope to share a live video of himself and his thoughts. Yesterday he did just that and dropped some hints about what his company has got in the works.
Bringing of selfie sticks is not allowed at the Comic Con San Diego.
Two months after iOS launch, Twitter owned live streaming app, Periscope is launching for Android.
Top Rank might seek legal action against all individuals who streamed the highly anticipated fight between Floyd Mayweather Jr. and Manny Pacquiao last Saturday, May 2.
After Twitter launched Periscope, Facebook has introduced a new app on similar lines that lets you create collaborative videos with friends.
09 Aug '24 16:35PM
