Is Facebook Listening to Me? Why those Ads Appear After you Talk About Things

By Staff Reporter - 11 Jul '19 12:11PM

My editor, Michelle, was at a birthday party for her son's friend recently, when the mom mentioned a company she liked called Joymode. Minutes later, an ad for Joymode appeared on Michelle's Facebook news feed. 

When she told me about it, we both wondered whether the urban legend could be true. Does Facebook really listen to our conversations to serve us ads? 

"I swear I think you guys are listening." That's how CBS This Morning host Gayle King put it just this week when she spoke with Adam Mosseri who heads up Instagram, which is owned by Facebook.

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